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Showing posts from June 19, 2025

Shelf Life

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“No pleasure is comparable to standing upon the vantage-ground of truth.”                                                                                                            - Francis Bacon 'Shelf life' means: "The length of time a packaged food or drug will last without deteriorating". In the advertising field, shelf-life means the length of time any piece of news or update or advertisement lasts in the sight of people/customers. Like for example the shelf life of an Ad in a Daily Newspaper is a day.. and the shelf life of the same ad in 'cosmopolitan' would be like a month. Somehow it got me thinking.. 'What is the shelf-life of happiness?' Especially in today's world.. How many people are happy? if you are happy...